Start free. Then get a prioritized roadmap.
Every engagement starts with a free 30-minute assessment. From there, you can stop, get a full audit, or have me keep your team working from the roadmap.
Three ways to work together
Free
Site assessment
I run diagnostics on your site before we talk, then walk you through what I found.
- Diagnostics run before the call
- 2–3 concrete findings
- Where I'd start first
- No commitment, whether or not we work together
$3,500
Web Opportunity Audit
A full audit of your WordPress site, sequenced into a plan your whole team can work from.
- Every finding scored for impact and effort
- Ready-to-send briefs for your agency and developers
- Detailed report with estimated business impact
- 45-minute walkthrough of the results
Starts after your free assessment
from $3,000 / month
Ongoing Web Strategy
I keep your agency and developers working from the roadmap, and handle light implementation myself.
- Roadmap & backlog ownership
- Vendor briefs & work reviews
- Monthly reports and quarterly reviews
- Slack and email, replies within one business day
- Light implementation included; larger development projects scoped separately.
Starts after the Web Opportunity Audit
Prices are in your local currency: USD for US clients, CAD + HST for Canadian clients. Ongoing Web Strategy is month-to-month after the first 3 months, with 30 days’ notice.
The outcome
What you’re really buying is confidence in what happens next.
N
Clarity
Stop wondering what to fix next.
E
Confidence
Know your budget is going toward the work that matters.
S
Control
Turn a messy backlog into a clear, defensible roadmap.
W
Alignment
Give marketing, developers, agencies, and leadership one shared set of priorities.
CoCompass figures out what’s actually holding your website back, what’s worth fixing, and what order you should tackle it in.
Compare
Keep your specialists. Point them at the right work.
Your agency, SEO vendor and developers each work on what they’re handed. CoCompass sits above them: deciding what’s worth handing over, in what order, and checking that it gets done.
| Who's on your site | Typical cost | What they focus on | Site roadmap | Coordination |
|---|---|---|---|---|
| SEO agency Technical SEO only | $2.5–5K per month | Their own SEO scope | Site roadmap: No | Coordination: No |
| GEO / AEO agency AI search optimization only | $2–6K per month | Their own AI search scope | Site roadmap: No | Coordination: No |
| Full-time WP developer Builds features, with little time for optimization | $70–120K salary, per year | The next ticket in the queue | Site roadmap: No | Coordination: No |
| Ongoing Web Strategy Sets priorities across your vendors, briefs and reviews their work, and handles light implementation | $3,000 per month and up | Your whole site, ranked by business impact | Site roadmap: Yes | Coordination: Yes |
-
SEO agency
Technical SEO only
$2.5–5K /mo
Focuses on
Their own SEO scope
- Site-wide roadmap: No
- Coordinates vendors: No
-
GEO / AEO agency
AI search optimization only
$2–6K /mo
Focuses on
Their own AI search scope
- Site-wide roadmap: No
- Coordinates vendors: No
-
Full-time WP developer
Builds features, with little time for optimization
$70–120K /yr
Focuses on
The next ticket in the queue
- Site-wide roadmap: No
- Coordinates vendors: No
-
Ongoing Web Strategy
Sets priorities across your vendors, briefs and reviews their work, and handles light implementation
from $3,000 /mo
Focuses on
Your whole site, ranked by business impact
- Site-wide roadmap: Yes
- Coordinates vendors: Yes
Pricing FAQ
Cost, commitment and currency.
Something else on your mind? Bring it to the free assessment.
What’s the minimum commitment?
Three months on Ongoing Web Strategy, then month-to-month with 30 days’ notice.
What currency are your prices in?
Your local one. US clients are billed in USD and Canadian clients in CAD + HST, at the same numbers shown on this page.
How quickly will I see results?
It depends on your site, and on how often it’s crawled and how often you publish. Performance gains typically show within a few weeks of a fix shipping. SEO and AI visibility typically take a few months or longer. I report what’s moving every month, but I don’t promise rankings.
Can’t my developer do this?
Some of it, and your roadmap will say which parts. Most developers are hired to build features, so I’m happy to brief yours on the work they can own.
Do you replace our agency or developers?
No. Your team keeps doing what it’s good at. I set the priorities, write the briefs and review the work, and step in only for specialist WordPress fixes that fall between vendors.